Von Dutch Loves is giving 20 amateur DJs the chance to perform at one of Barcelona’s most beloved music events: Brunch Electronik Festival, taking place this August.
In partnership with the Spanish festival, Von Dutch Loves will host its very own open-air stage, a 360-degree, two-tier platform positioned at the heart of the festival grounds. Over the past 5 weeks, an open call was launched to uncover emerging talent from across the region, drawing over 1200 submissions. The final 20 winners, selected for their originality and energy, were announced on July 16th and 17th with sounds ranging from Speed Garage to Hard Groove and Trance to Amapiano. The focus was on creating a diverse, inclusive, gender-balanced lineup.
“The audience is the line-up,” says the booking team, “the stage will be located at the heart of the site, giving real visibility to emerging talent thanks to our partnership with Von Dutch Loves.”
Launched earlier this year, Von Dutch Loves is the new music-led fashion label from Von Dutch that sits at the heart of the culture, capturing and curating the moment. The label debuted with a capsule collection in collaboration with global electronic artist Vintage Culture, who has been spotted wearing the exclusive pieces across Spain this summer, from Barcelona to Ibiza, before the brand headed to London for a secret rooftop party with tastemaker promoters Blanche.
Finding the perfect partner in Brunch Electronik Festival, Von Dutch Loves taps into the underground, championing new talent, and shares a commitment to building platforms for the next generation, and this is just the beginning for the brand new label.
Says Jack Cheicka, "Von Dutch Loves was created to spotlight the next generation of cultural voices, and our partnership with Brunch Electronik perfectly reflects that mission. Brunch shares our commitment to creativity, authenticity, and community. Together, we’re not just watching culture evolve; we're actively shaping it. Supporting emerging DJs and building inclusive, creative spaces is just the beginning."
The first limited edition range from Von Dutch Loves is now available at www.vondutchloves.com. Follow @vondutchloves to keep up to date with all announcements as well as access to exclusive merch drops, event tickets, and more.
Von Dutch Loves
Brunch Electronik