RISING STAR RAYBEN DROPS NEW SINGLE ‘CHAPTER 7: BELLAKOCOQUETTE’ AHEAD OF DEBUT MAINSTAGE EDC VEGAS PERFORMANCE

Burgeoning Mexican DJ and Producer - Karla Ugarte – best known as Rayben, continues to captivate audiences with the seventh instalment of her acclaimed series ‘Chapter 7: Bellakacoquette’ – out now via Selective Hearing.

 Teaming up with El Burger, SMI-LEE, Profeta Yao Yao, and Cachirula, this dynamic electro-hip-hop fusion is set to ignite the airwaves with its vibrant energy. Seamlessly crossing genres, ‘Capítulo 7: Bellakacoquette’ is an exhilarating journey packed with pulsating beats and infectious melodies.

 

For her latest offering, Rayben once again showcases her boundless creativity and versatility as an artist. Serving as both producer and lyricist, Rayben skilfully melds the essence of "bellako" with the contemporary allure of "coquette" culture. Embracing a diverse range of influences spanning trap, hip-hop, and electronic genres, she crafts a truly distinctive sonic experience. The lyrics paint a vivid portrait of a woman shedding her former coquette persona to embrace the carefree spirit of the party scene.

Directed by Adan Ornelas, the accompanying music video perfectly captures the electrifying essence of the track. Set against a backdrop of pink floral aesthetics, the artists revel in a jubilant celebration, accompanied by pulsating rhythms and infectious melodies. Transitioning seamlessly between scenes evoking both coquette charm and urban street style, the video remains faithful to the genre's roots. Rayben herself exudes confidence and style, adorned in a striking monochromatic ensemble complete with braided hair accented by a vibrant purple ribbon.

 

‘Chapter 7: Bellakacoquette’ marks the latest addition to Rayben's esteemed "Capítulos (Chapters)" series, joining a lineup of previously acclaimed releases. Fresh off her electrifying showcase at SXSW in Austin, Texas, Rayben is poised to command the stage at EDC Las Vegas later this month, gracing the renowned KineticFIELD stage alongside EDM luminaries such as Tiesto, Marshmello, Alesso, and Calvin Harris.

 

Already amassing a staggering following of over 1.2 million on TikTok, 202k on Instagram, and 210k monthly listeners on Spotify, and those Rayben continues to assert her presence as a rising star in the electronic music scene.

 

About RAYBEN

Karla Ugarte, professionally known as Rayben, emerges as a multifaceted talent hailing from Iztapalapa, Mexico. With her musical journey beginning in childhood as a member of a mariachi band, Rayben's eclectic style draws from a diverse array of influences spanning trap, hip-hop, and electronic realms. Inspired by industry luminaries such as Skrillex, BZRP, Tainy, Arca, and Grimes, Rayben is poised to carve her own path in the EDM landscape.

 

Despite her youth, Rayben has already graced the stages of prestigious events including Holi Dance Of Color (Queretaro), Vulkano Summit Festival in Italy, Tangamanga Balloon Fest, Aquacolor Fest 2022, Tecate Emblema 2023, and EDC Mexico. With upcoming performances slated for EDC Las Vegas and Tecate Pa'l Norte festival in Monterrey N.L., Rayben shows no signs of slowing down.

 

Empowering fans through her music and style, Rayben takes a hands-on approach to her craft, overseeing every aspect from music production to fashion design. With a vision that extends beyond music, Rayben aspires to establish her own fashion brand, championing a streetwear aesthetic that embodies freedom and self-expression.

 

Now signed to Wasserman Music and Warner Music Mexico, Rayben is poised to elevate her artistic vision to new heights in 2024, with a slate of performances and "capítulos" releases on the horizon.